数字科技创新引领物流业绿色低碳转型的机制与路径——基于京东物流的案例研究

Mechanism and Path of Green and Low-carbon Transformation of Logistics Industry Driven by Digital Science and Technology Innovation—A Case Study of JD Logistics

新发展格局下的物流业肩负着实现“双碳”目标的重要使命,必须加快绿色低碳转型。数字科技作为推动第四次工业革命的核心力量之一,将推动全球产业链供应链加速重构,世界经济、产业竞争格局加快重塑。通过创新研发和应用数字科技,能有效提升物流企业绿色技术的投入水平,推进绿色创新,进而引领物流业绿色低碳转型。本文应用扎根理论开展案例研究,结合京东物流绿色低碳转型实践,探讨数字科技创新引领物流业绿色低碳转型的作用机制和实现路径。研究结果表明,物流业绿色低碳转型受到企业内部发展压力和外部环境压力的交互影响;围绕基础研究创新、核心技术创新和服务体系创新三个维度,数字科技创新能够聚集要素、整合资源、形成区域产业集聚,通过规模效应和溢出效应助力物流业绿色发展。对应作用机制,数字科技创新引领物流业绿色低碳转型有三条主要路径,分别是能力提升路径、技术升级路径、产业联合发展路径。本文提出的数字科技创新引领物流业绿色低碳转型理论模型揭示了数字科技创新引领物流业绿色低碳转型的逻辑过程,为物流业绿色发展提供了重要的管理启示。

The logistics industry,under a new pattern of development,bears the crucial responsibility of achieving the strategic goals of carbon peaking and carbon neutrality(“dual carbon”goals),which urges it to accelerate green and low-carbon transformation.By applying the grounded theory to a case study of JD Logistics,this paper explores the mechanism and path of green and low-carbon transformation of the logistics industry driven by digital science and technology innovation.The findings show that the green and low-carbon transformation of the logistics industry is influenced by the interaction of internal development and external environmental pressure.Moreover,digital science and technology innovation can aggregate factors,integrate resources,and form regional industrial clusters around basic research innovation,core technology innovation and service system innovation,thus promoting the green development of the logistics industry through scale effect and spillover effect.Therefore,digital science and technology innovation drives green and low-carbon transformation of the logistics industry through three main paths:capability improvement path focusing on transforming enterprise operation mindset and building the logistics talent team,technology upgrading path by fostering core logistics technology,and industry joint development path oriented towards deepening cooperation between upstream and downstream enterprises.The theoretical model of this paper elucidates the logic of green and low-carbon transformation of the logistics industry driven by digital science and technological innovation.The main contributions are as follows.On the one hand,this paper systematically examines digital science and technology innovation and the green development of JD Logistics.It analyzes the driving role played by digitization and pays attention to the impact of innovation on the leap in digital capacity.Around basic research innovation,core technology innovation and service system innovation,this paper summarizes the conduction relationship between digital technology,green technology,technological innovation and green and low-carbon transformation.Then,it reveals the mechanism of green and low-carbon transformation of the logistics industry driven by digital science and technology innovation.On the other hand,this paper explores the green transformation practices of enterprises themselves,focusing on the impact of the technology spillover effect and industrial clustering effect on the green development of supply and industrial chains.Thus,this paper builds the theoretical model of transformation pressure-digital science and technology innovation-value realization.Specifically,under transformation pressure,enterprises accelerate digital science and technology innovation,drive the green and low-carbon transformation of the logistics industry,and promote the realization of economic,social,and environmental values.