教育培训机构盈利能力探究

Research on the Profitability of Education and Training Institutions

2021年7月,国家颁布了双减政策,旨在加强对校外培训机构的监管。学科类的课外培训业务受到最直接的冲击:一律不得上市融资,严禁资本化运作,将义务教育阶段学科类校外培训收费纳入政府指导价管理。该政策的颁布,对于教育培训行业来说影响无疑是巨大的,很多教培机构不得不改变自己的营运模式,有的甚至被迫退出市场。文章在前人对课外辅导相关主题研究的基础上,综合运用了文献研究法、数据分析法,分析了教培行业的营运状况、盈利能力,最后提出了优化建议。

In July 2021,the state promulgated the dual-reduction policy.The aim is to strengthen the supervision of off-school training institutions.Disciplinary extracurricular training business has been most directly impacted.It is not allowed to be listed and financing,and capitalized operations are strictly prohibited.The fees of discipline training during compulsory education are included in government guidance management.The impact of this policy is undoubtedly huge for the education and training industry.Many education and training institutions have to change their operation mode,and some are even forced to withdraw from the market.On the basis of previous studies on the topic of extracurricular tutoring,this paper comprehensively uses literature research and data analysis to analyze the operating conditions and profitability of the education and training industry,and finally puts forward optimization suggestions.