大运河文化基因在沉浸体验空间中的智能转译

The Digital Transformation of Grand Canel Cultural Gene in Immersive Experience Spaces

京杭大运河通州段不仅是保障首都漕粮供应的经济生命线,更沉淀了京城地区亟待挖掘、开发、传承的宝贵文化资源。本文基于北京(通州)大运河文化旅游景区文化遗产实景游戏项目实践,构建大运河文化基因谱系并梳理不同基因类型的应用原则,阐述大运河主体基因、附着基因和混合基因在项目中所采取的应用策略。最后从感官沉浸体验、视觉奇观体验、具身参与体验和叙事情境体验四个方面,论述数字技术手段如何塑造通州大运河文旅景区的沉浸式体验空间,完成对大运河文化基因的智能数字化转译。在数智融合的时代背景下,本文旨在为文旅产业的数字化转型和文化遗产的保护传承提供创新视角和可行策略。

The Tongzhou section of the Grand Canal,a crucial economic artery for the capital's grain supply,has also accumulated valuable cultural resources in the Beijing area that are urgently in need of discovery,development,and inheritance.This article,based on the practical project of the cultural heritage pervasive game in the Beijing(Tongzhou)Grand Canal tourism scenic area,constructs a genealogy of the Grand Canal's culture and outlines application principles for different types of cultural genes.Finally,from the perspectives of sensory immersion experience,visual spectacle experience,embodied participation experience,and narrative contextual experience,this study discusses how digital technological means shape the immersive experience space of the Tongzhou Grand Canal tourism scenic area,accomplishing the intelligent digital transformation of the Grand Canal's cultural genes.In the era of integrated digital and intelligent technologies,this research aims to provide innovative perspectives and feasible strategies for the digital transformation of the cultural and tourism industries,as well as the protection and inheritance of cultural heritage.