电力客户标签体系的构建及应用场景研究

Study on Construction of Power Customer Labeling System and Its Applicative Scenarios

为优化企业客户服务、提高客户体验、打造个性化服务,构建了适用于电力企业的客户标签体系,并设计典型应用场景,通过客户数据的融合应用,为电力企业精准营销、精准服务、精准风控提供有力支撑,以数据赋能企业发展。

In order to optimize enterprise customer service,improve customer experience,and create personalized services,this paper reports the construction of a customer labeling system suitable for power enterprises and the design of typical applicative scenarios.Through the fusion application of customer data,it provides strong support for precise marketing,precise services,and precise risk control of power enterprises,empowering their development with data.