艺术疗愈视角下的包装设计研究

Packaging Design Strategies from the Perspective of Art Healing

随着信息时代的到来,人们开始参与艺术性活动,对心理健康问题的关注度也不断提高,这使艺术疗愈逐渐走入大众视野。当下,艺术疗愈已经成为一种全球性的学术研究领域,作为新兴的艺术形式,通过多感官体验,伴随数字技术应用于包装设计中,使包装具有特殊的疗愈属性。本文秉持设计的人文关怀原则,提出了治愈性包装设计的创新设计方法,为艺术疗愈提供了新的场景。

With the advent of the information age,people begin to participate in artistic activities and pay more and more attention to mental health problems,which makes art healing gradually enter the public vision.At present,art healing has become a global academic research field,as an emerging art form,through multi-sensory experience,accompanied by the application of digital technology in packaging design,packaging has special healing properties.This paper upholds the principle of humanistic care in design,proposes an innovative design method of healing packaging design,and provides a new scene for artistic healing.