见字如面:虚拟沟通风格对领导力涌现的影响

The effect of virtual communication styles on leadership emergence

随着企业运营数智化和管理平台化,员工涌现的领导力逐渐成为支撑组织的关键力量。因此,线上工作情境中领导力涌现机制成为当前亟待探明的问题。领导力涌现的研究目前主要在传统情境中进行探讨。然而,线上情境与传统情境存在显著差异,互动沟通方式大相径庭。本研究因此从虚拟沟通风格的视角分析线上工作团队中的领导力涌现机制。本研究首先采用扎根理论的方式探索虚拟沟通中具有领导力内涵的特征,基于沟通风格的结构理论将这些特征区分为虚拟沟通的身份特征、渠道特征和互动特征。然后,本文基于领导者身份构建理论分析身份系统特征、采用以模式为导向的方法探讨渠道特征、从社会网络视角刻画互动特征,研究这些特征在线上工作团队中影响领导力涌现的作用机制。本研究拓展了领导力涌现的理论内涵,并为企业如何善用数字媒介进行有效管理沟通提供了科学的依据。

With the digitalization and flattening of organizational management structures,the emergence of leadership has become increasingly pivotal in supporting organizational operational efficacy.Consequently,delving into the mechanisms governing leadership emergence within online work teams has become an imperative in contemporary management practices.While existing research extensively examines leadership emergence mechanisms in traditional contexts.However,there are significant differences exist between the online context and the traditional face-to-face context.The dynamics of interaction and communication differ considerably.Therefore,this study aims to analyze the mechanisms of leadership emergence in online work teams through the lens of communication styles.Employing grounded theory,we initially explore the salient features of virtual communication indicative of leadership potential.Based on the structural theory of communication style,we posit that leadership potential manifests in the identity,channel,and interaction characteristics of virtual communication.Subsequently,we analyze the impact of identity characteristics through the lens of leadership identity construction theory,scrutinize channel characteristics utilizing a person-centered approach,and investigate the influence of interaction characteristics stemming from social network structures.The objective is to elucidate how these characteristics shape leadership emergence within online work teams.This study expands the theory of leadership emergence and provides a scientific basis for enterprises to make good use of digital media for effective management and communication.