从“失配”迈向“适配”:数字乡村产业模式与生活方式融合研究

From Mismatch to Match:Research on the Integration of Digital Rural Industrial Models and Lifestyles

自2019年《数字乡村发展战略纲要》正式发布以来,乡村数字化转型逐渐成为学界研究的热点。文章不同于常见的“技术—经济”范式,而是以“技术—社会”为基础,通过对Z省数字乡村建设“模范县”三组类型化村庄案例的深入剖析,从数字乡村产业模式与生活方式融合发展的角度,对实施乡村数字化转型的经济性、必要性、可靠性及其对乡村社会结构的影响进行田野实证考察。鉴于既有数字乡村建设取得的进展,为克服产业模式与生活方式之间的“失配”现象,更好地朝向“适配”发展,文章强调了根据具体地域和村落(联合体)的实际需求进行论证和应用的必要性。

Since the official release of the Digital Rural Development Strategy Outline in 2019,the digital transformation of rural areas has gradually become a hot topic in academic research.This study differs from the common“technology-economic”paradigm,focusing instead on the“technology-social”foundation.Through an in-depth analysis of three types of digital rural construction case studies in the“model counties”of Z Province,this paper explores the economic,necessity,reliability,and impact on rural social structure of implementing digital transformation in rural areas from the perspective of the integration of digital rural industrial models and lifestyles.Given the progress achieved in digital rural construction,to overcome the“mismatch”between industrial models and lifestyles and move towards better“match”development,it emphasizes the necessity of demonstrating and applying based on the specific needs of the actual region and village(community).