文化协同视域下中华文化对外传播范式研究——以中日合作电影为例

A Study on the Paradigm of Chinese Culture's External Communication from the Perspective of Cultural Synergy:Taking the Sino-Japanese Collaboration Films as an Example

在“一带一路”倡议下,各国间人文合作交流日趋增多,中外合作电影作为人文艺术交流的媒介之一,已成为中华文化对外传播、建构对外话语体系的重要途径。文章以五十余年中日合作电影为研究对象,将文化协同与传播学相结合,将中日电影合作置于文化协同系统中,探究中日合作电影的中华文化传播路径以及传播效果,建构“共鸣・共在・共享・共感・共情・共创”中华文化的对外传播一般模式。研究中日合作电影中华文化的对外传播模式,为国际传播规律的把握、中华文化走向世界提供有利借鉴。

Under the Belt and Road Initiative,the cultural cooperation and exchanges between countries are increasing.As one of the media of cultural and artistic exchanges,Sino-foreign collaborative films have become an important way to spread Chinese culture and construct foreign discourse system.This study takes Sino-Japanese collaborative films in the past 50 years as the research object,combines cultural synergy with communication,puts Sino-Japanese collaborative films in the cultural synergy hierarchy system,explores the Chinese culture transmission path and transmission effect of Sino-Japanese collaborative films,and constructs the general mode of external communication of Chinese culture of"resonance,co-existence,sharing,identity,empathy,and co-creation".The study of the mode of Chinese culture's external communication provides beneficial reference for the grasp of the law of international communication and the introduction of Chinese culture to the world.