人机博弈:人工智能时代用户的隐私想象与边界管理

Human-machine game:User Privacy Imagination and Boundary Management in the age of Artificial Intelligence

长久以来,“隐私”被精英式的话语表达所建构。进入人工智能时代后,隐私概念兼具“有限控制、合理流动与动态平衡”三种特质,以往强调绝对控制的隐私概念已不能实现逻辑自洽。基于传播隐私管理理论的研究发现,用户想象中的隐私主要体现为“技术视线的躲避”,并存在隐私概念泛化、边界失控与隐私赤裸三种状态。用户依据主体性识别、选择性形成与协调性决策三大规则来进行隐私边界管理。在人与技术共存的智能社会中,应以技术的人性化趋势构建隐私透明可见的未来。

For a long time,"privacy"has been constructed by the elite expression of the discourse.After entering the era of artificial intelligence,the concept of privacy has three characteristics of"limited control,reasonable flow and dynamic balance".The concept of privacy emphasizing absolute control in the past can no longer achieve logical self-consistency.Based on the theory of communication privacy management,this paper decentralizes the discourse power of privacy expression,and examines how users imagine privacy and manage privacy boundary by interview method.It is found that the privacy in users'imagination is mainly reflected in the"avoidance of technical sight",and there are three states:privacy concept generalization,boundary out of control and naked privacy.In addition,users mainly manage privacy boundaries based on the three rules of subjectivity identification,selective formation and coordination decision-making.From the perspective of subjectivity narrative,this paper expects privacy research to further focus on how to shape the humanized trend of technology and build a transparent and visible future in the intelligent society where people and technology coexist.