平台数据反垄断与隐私保护的协调机制研究——基于区块链技术

Research on the Coordination Mechanism of Platform Data Antitrust and Privacy Protection in the Digital Economy Era:Based on Blockchain Technology

数字经济的蓬勃发展使数据的流通与共享成为企业和社会关注的焦点。市场利益集团的博弈导致数据被割据进而形成数据孤岛,严重妨碍了数据的流通与共享。与此同时,由于数据的归属权未得到有效解决,各大平台凭借对数据的垄断地位大肆收集传播用户的隐私数据,导致用户信息泄漏问题层出不穷。数据反垄断必然要求数据的共享,数据的共享不可避免引起个人信息的外泄,如何在反垄断过程中保护用户的隐私成为当下热议的焦点。研究在探析数据反垄断与隐私保护冲突具体表现的基础上,剖析当下两者产生冲突的根源,并借助区块链技术实现平台数据反垄断与隐私保护的协调发展。

The vigorous development of the digital economy has made the circulation and sharing of data a focus of attention for enterprises and society.The game of market interest groups leads to data fragmentation and the formation of data silos,seriously hindering the flow and sharing of data.At the same time,due to the lack of effective resolution of data ownership rights,major platforms rely on their monopoly on data to collect and disseminate user privacy data,resulting in an endless problem of user information leakage.Data antitrust inevitably requires data sharing,which inevitably leads to the leakage of personal information.How to protect user privacy during the antitrust process has become a hot topic of discussion.On the basis of analyzing the specific manifestations of the conflict between data antitrust and privacy protection,this study analyzes the root causes of the current conflict between the two,and utilizes blockchain technology to achieve the coordinated development of platform data antitrust and privacy protection.