摘要
诞生于2018年的钟薛高一度被誉为“雪糕界爱马仕”,售价极贵却持续有人买单,限量产品更是一支难求。然而,从2022年下半年开始,钟薛高便负面消息不断。“火烧不化”、欠薪裁员、官司缠身、账号停更、降价清仓……从昔日年销2.2亿支,到现今月销仅200支,“雪糕刺客”到底怎么了?
The unit price of ice cream has dropped from 60 yuan to2.5yuan,employees have not been paidwages for several months,and company founder Lin Sheng has been restricted by the court from high consumption...Although mid-spring 2024 has arrived,Zhong Xuegao's coldwinteris not over yet.
出处
《创新世界周刊》
2024年第4期62-63,M0004,共3页
Innovation World Weekly
