SWOT模型视域下霹雳舞入选巴黎奥运会的发展研究

Study on the Development of Break Dancing in Paris Olympic Games from the Perspective of SWOT Model

霹雳舞入选巴黎奥运会为霹雳舞的新发展迎来了契机。通过文献资料、SWOT模型等方法对霹雳舞入选巴黎奥运会后的进一步发展进行研究。发现:优势上,霹雳舞观赏性强、艺术性高,有独特的魅力,文化多元,深受青少年群体喜爱;劣势上,存在比赛规则标准不统一,比赛公平性不足,公信力不够,理论基础有待夯实;机遇上,奥运会等大型赛事为其推广提供时代机遇,相关教育、产业等环境推动及相关政策支持等引领霹雳舞的开展;威胁上,存在奥运项目竞争大,霹雳舞的流行群体有限,发展体系机制有缺失等。通过SOWT分析矩阵及以可持续发展指向为霹雳舞发展提供参考建议:立足本来,要重宣传、强建设、显特色;吸收外来,要补短板、对标准、强赛事;面向未来,要拓产业、扩影响、可持续。

The inclusion of break dance in the Paris Olympic Games ushered in anopportunity for the new development of break dance.This paper studies the furtherdevelopment of break dancing after it was selected in Paris Olympic Games by meansof literature and SWOT model.Found:the advantages,breakdance is a strongappreciation,high artistry,has a unique charm,cultural diversity,popular amongyoung people,In terms of disadvantages,the competition rules and standards are notuniform,the competition is not fair enough,the credibility is not enough,and thetheoretical foundation needs to be consolidated;In terms of opportunities,theOlympic Games and other large-scale events provide opportunities for its promotionand the relevant education,industry and other environmental promotion and relevantpolicy support lead the development of break dancing;In terms of threats,there aregreat competition in Olympic events,limited popular groups of breakdancing,andlack of development system mechanism,Based on the analysis matrix of SOWT andthe direction of sustainable development,some suggestions are provided for thedevelopment of break dance:Based on the original,it is necessary to emphasizepublicity,strengthen construction and show characteristics;Absorb outside,to makeup for weaknesses,standards,strong competition;Facing the future,we shouldexpand the industry,expand the impact,and be sustainable.