数字化引领下乡村产业振兴模式研究——以寿光市稻田镇为例

Research on the Revitalization Model of Rural Industries under the Guidance of Digitalization: A Case Study of Paddy Town in Shouguang City

产业振兴是乡村振兴的基础,数字技术是推动乡村产业转型升级的智慧手段。稻田镇是山东潍坊地区从传统乡村产业向现代乡村产业转型的代表。稻田镇通过数字技术的嵌入,提高了农业生产和乡村经济效益,促进了乡村一二三产融合。然而,稻田镇在数字技术与传统乡村产业结合的过程中,遇到了数据信息不对称、人力资源匮乏、产业转型延宕等问题。因此,通过全面分析稻田镇数字化产业赋能的优势、劣势、机会和威胁,发展多产融合的乡村特色数字产业,推动产业数据共享和智慧生产,实现数字赋能乡村产业振兴,打造数字化全产业链嵌入的新模式。

Industrial revitalization is the foundation of rural revitalization,and digital technology is a smart means to promote the transformation and upgrading of rural industries.Daotian Town is a representative of the transformation from traditional rural industries to modern rural industries in Weifang,Shandong.Daotian Town has improved agricultural production and rural economic efficiency through the embedding of digital technology,promoting the integration of primary,secondary,and tertiary industries in rural areas.However,in the process of combining digital technology with traditional rural industries,Daotian Town has encountered problems such as data asymmetry,lack of human resources,and delayed industrial transformation.Therefore,through a comprehensive analysis of the advantages,disadvantages,opportunities,and threats of digital industry empowerment in Daotian Town,we aim to develop a rural characteristic digital industry that integrates multiple industries,promote industrial data sharing and intelligent production,achieve digital empowerment of rural industries,and create a new model of digital full industry chain integration.