地方节俗的演变与重构——以山西省大同市春节“游八仙”为例

The Evolution and Reconstruction of Local Festivals and Customs——A Case Study of the“Youbaxian”Festival in Datong,Shanxi

“游八仙”经历了由“禳星”到“禳星+游乐”再到“祭财神、喜神+娱乐”的过程,其诞生与发展与道教密切相关,并逐渐成为兼具信仰性与娱乐性的复合性节日。2008年大同市政府开始重视文旅开发,“游八仙”由地方民俗文化转化成为民俗旅游资源,其所蕴含的“祭”的属性被淡化,“游”的属性被凸显,被重新建构的当代“游八仙”不仅为当地带来了可观的经济效益,更有效促进了地方传统文化的弘扬与发展。

The birth and development of the festival custom of“Youbaxian”is closely related to Taoism,which has experienced the process from“Rangxing”to“Rangxing and entertainment”to“Sacrifice to the God of Wealth,Xishen and entertainment”.In 2008,the Datong Municipal Government began to attach importance to cultural and tourism development.As a folk tourism resource,the festival of“Youbaxian”has been reconstructed,and the attribute of“Sacrifice”has been diluted,the“Entertainment”attribute is highlighted.This new change not only brought considerable economic benefits to the local area,but also effectively promoted the promotion and development of local traditional culture.