“问题童书”的问题维度、成因与质量提升对策

Analysis and Countermeasures of“Problematic Children’s Books”

新时代文化强国战略为我国文化产业发展指明了方向,确立了目标,少儿出版业应努力为文化强国建设添砖加瓦。然而近年来少儿出版领域出现了“问题童书”现象。借用媒介信息四维度理论,从认知维度、情感维度、美学维度及道德维度对这些“问题童书”进行了归类,分析了出现“问题童书”的主要原因:管理条例中相关规定较为模糊;编审人员知识结构不够完备;出版审查制度执行不够严格;有效反馈和评价机制尚未建立。为防范“问题童书”,提升少儿出版物内容质量,探讨了如下有效对策:制定细化的内容分级及审查标准;提升编审人员的实践与理论水平;执行严格的图书审校制度;建立紧密的公共图书馆反馈机制;充分发挥的行业协会监督职能;成立权威的阅读指导公益组织。

The cultural power strategy in the new era has pointed out the direction and goals for the developing of China’s cultural industry,the children’s publishing industry should make efforts to contribute to the cultural construction.However,in recent years,the phenomenon of“problematic children’s books”has appeared in the field of children’s publishing.This paper uses the four-dimensional theory of media information to classify these“problematic children’s books”from the cognitive dimension,emotional dimension,aesthetic dimension and moral dimension,analyze the main reasons for the emergence of“problematic children’s books”:the relevant regulations in the management regulations are relatively vague;the knowledge structure of the editors and reviewers is not complete;the implementation of the publication review system is not strict enough;the effective feedback and evaluation mechanism has not been established.In order to prevent“problematic children’s books”and improve the content quality of children’s publications,this paper discusses the following effective countermeasures:formulate detailed content classification and review standards;improve the practical and theoretical level of editors and reviewers;implement a strict book review system;establish an effective feedback mechanism with public libraries;give full play to the supervision functions of industry associations;establish an authoritative reading guidance public welfare organization.