摘要
阐述基于智能技术与大数据背景的数字化电力营销系统的实现策略,包括数据驱动的营销决策和策略制定、数据分析和预测模型的建立和优化、个性化推荐系统的设计和实施。
This paper describes the implementation strategy of a digital power marketing system based on intelligent technology and big data background, including data-driven marketing decisionmaking and strategy formulation, establishment and optimization of data analysis and prediction models, and design and implementation of personalized recommendation systems.
作者
郭晨杰
GUO Chenjie(State Grid Jiangsu Electric Power Co.,Ltd.Wuxi Power Supply Branch,Jiangsu 214000,China)
出处
《电子技术(上海)》
2024年第3期276-277,共2页
Electronic Technology
关键词
智能技术
大数据技术
数字营销
预测模型
intelligent technology
big data technology
digital marketing
predictive models