乡村振兴视域下乡村文化旅游产业发展策略研究

随着全球化的快速发展和人们生活水平的提高,乡村文化旅游产业已经成为我国经济增长的重要引擎。在乡村振兴战略大背景下,乡村文化旅游产业以其独特魅力和巨大潜力,逐渐受到人们的关注和青睐。为推动乡村文化旅游产业的健康发展,该文首先深入剖析目前乡村文化旅游产业存在的主要问题,其次提出挖掘乡村特色文化,完善基础配套设施、多渠道培养专业人才、树立文旅融合理念、调整农业产业结构等对策,以期能够带动乡村区域内产业协同发展,实现以文促旅,以旅优产的目标。

With the rapid development of globalization and the improvement of people's living standards,rural cultural tourism industry has become an important engine of China's economic growth.In the context of Rural Revitalization Strategy,rural cultural tourism industry is gradually concerned and favored by people because of its unique charm and great potential.In order to promote the healthy development of the rural cultural tourism industry,this paper first makes an in-depth analysis of the main problems existing in the current rural cultural tourism industry;then,this paper puts forward some countermeasures,such as tapping the culture with rural characteristics,improving the basic facilities,training professionals through various channels,establishing the concept of integration of culture and tourism,and adjusting the agricultural industrial structure,so as to promote the coordinated development of industries in rural areas and achieve the goal of promoting tourism with literature and high production.