论网络平台的混合式监管

The Hybrid Supervision of Network Platforms

伴随网络平台在网络交易秩序管控中的地位提升,行政立法不断强化网络平台对网络交易秩序的管理责任,片面依靠强化网络平台管理责任来保障网络交易安全的立法思路,混淆了企业与政府在网络交易监管中的责任边界,难以有效实现对网络交易安全与市场秩序的管控,甚至间接推动了平台垄断的形成。随着平台反垄断的深入,在日益复杂的网络交易关系之下,网络交易秩序的治理问题应当置于更广、更开放的社会系统中考虑,对此,应当创新网络监管职权履行模式,引入分布式的平等交互机制,构建科技驱动式监管模式,提高监管效率;同时,拓展网络职权履行的主体,发展协作式的混合管理机制,结合合作监管与自律监管,优化监管效果,从而实现平台与政府在互联网经济模式下对网络交易秩序的合作治理。

Along with the promotion of the network platforms in managing and controlling network transaction order,administrative legislation has continuously strengthened the supervision responsibility of the network platforms for the network transaction order.One-sided reliance on strengthening the supervision responsibility of online platforms to ensure the safety of online transactions has blurred the responsibility boundary between enterprises and the government in the supervision of online transactions,which maks it difficult to effectively guarantee the security of network transactions and market order and may even indirectly promote the formation of platform monopoly.With the deepening of the anti-monopoly of platforms,under the increasingly complex network transaction relations,the governance of the network transaction order should be considered in a broader and more open social system.The model of network supervision authority implementation should be innovated,the distributed mechanism of equal interaction should be introduced,the science and technology-driven supervision model should be constructed to improve supervision efficiency.Besides,the scope of the main body of network supervision should be expanded,a cooperative mixed management mechanism should be developed and cooperative supervision should be combined with self-discipline supervision in order to optimize the effect of supervision,and to realize the cooperative governance between platforms and government under the Internet economy mode.