基于中国画审美意象的装饰产品设计研究

Research on Decorative Product Design Based on Aesthetic Imagery of Chinese Painting

针对装饰产品设计理论参照不足等问题,以中国画审美意象为切入点,构建相应的设计方法论。文章首先梳理了中国画审美意象的美学内涵与设计内涵,明确工作的核心旨趣;其次基于研究对象提出设计理念,包括以人为本的设计宗旨、由“像”转“物”的设计特征以及激发审美意象现实意义的设计准则;继而创立设计方法,其逻辑为从移情到共情,实现设计编码与用户解码的耦合,建立良好的人物关系;最终以陈之佛先生画作为例开展设计实践,设计案例遵循所提设计方法完成,且符合设计理念,证明了研究的可行性。

In response to issues such as insufficient theoretical references in decorative product design,this paper takes the aesthetic imagery of Chinese painting as the starting point and constructs corresponding design methodologies.The article first outlines the aesthetic and design connotations of aesthetic imagery in Chinese painting,clarifying the core purpose of the work.Secondly,based on the research object,design concepts are proposed,including a people-oriented design philosophy,design features that transition from"image"to"object,"and design principles that stimulate the practical significance of aesthetic imagery;Subsequently,the design method was established,with a logic from empathy to empathy,achieving equivalence between designer coding and user decoding,decorating life,and establishing good character relationships;Finally,taking Mr.Chen Zhifo's painting as an example,design practice was carried out,and the design case was completed following the proposed design method and in line with the design concept,proving the feasibility of the research.