黔南州民俗体育旅游发展困境与创新性策略研究

Research on the Dilemmas and Innovative Strategies of the Development of Folk Sports Tourism in Qiannan Prefecture

贵州省黔南州作为少数民族聚集地区,存在着丰富的民俗体育项目,民俗体育作为重要的体育旅游资源,也获得了更多人的关注和参与体验,为我国民俗体育旅游发展提供了动力。该文运用文献综述法和逻辑分析法,对黔南州体育旅游资源展开实地走访考察,分析目前黔南州民俗体育旅游资源的发展现状以及面临的困境,结合其他地区先进发展经验和路径,为之后的高质量发展提供创新性策略。此次研究总结了黔南州民俗体育发展面临的困境,主要是缺乏深度开发、缺乏专业人才、缺乏政策支持、缺乏统一规划、缺乏可持续发展意识,在发展过程中要注重创新模式协同发展、加强人才培养、在政策支持下统一规划、加强环境保护。同时,创新营销模式以及提高服务质量。

As a region where ethnic minorities gather,Qiannan Prefecture in Guizhou Province has abundant folk sports.As important sports tourism resources,folk sports have also gained more people's attention and participation experiences,which provides development impetus for the development of folk sports tourism in China.This article uses literature review and logical analysis methods to conduct the on-site visits and inspections of sports tourism resources in Qiannan Prefecture,analyzes the current development status and challenges of folk sports tourism resources in Qiannan Prefecture,and combines advanced development experience and paths in other regions to provide innovative strategies for their high-quality development in the future.This study concludes that the main challenges faced by the development of folk sports in Qiannan Prefecture are the lack of deep development,professional talents,policy support,unified planning and the awareness of sustainable development,and that in the development process,it is necessary to pay attention to the coordinated development of innovative models,strengthen talent cultivation,carry out unified planning with policy support,strengthen environmental protection,innovate marketing models and improve service quality.