基于网络点评照片的塱头古村色彩意象分析

Analysis of Color Image in Langtou Village Based on Online Review Photos

在乡村振兴战略背景下,艺术乡建成为重塑乡村风貌的重要手段。塱头古村作为珠三角地区典型的岭南传统村落,因其独特的历史文化与建筑风貌,吸引了大量游客。景观色彩作为旅游体验的重要部分,对艺术乡建具有重要影响。基于城市意象理论,利用大众点评网站上的游客照片,采用K均值聚类算法和HSV颜色模型,对塱头古村景观色彩进行分析。通过提取和量化游客照片中的色彩构成,探讨不同景观要素的色彩特征及其在游客心目中的色彩意象。结果显示,塱头古村的色彩形成青砖黛瓦绿影交织、色泽低调不失高雅的传统岭南文化色彩意象,不同景观要素的色彩分布存在显著差异。色彩意象分析揭示了塱头古村在艺术乡建中的潜力,为其艺术化开发、活化和振兴提供了指导。

In the context of the rural revitalization strategy,art-based rural construction has become an important means of reshaping rural landscapes.Langtou Village,a typical traditional Lingnan village in the Pearl River Delta,attracts many tourists due to its unique historical culture and architectural style.As an essential part of the tourist experience,landscape color significantly impacts art-based rural construction.Based on the theory of City Image,this study uses tourist photos from the Dianping website,employing K-means clustering algorithm and HSV color model to analyze the landscape colors of Langtou Village.By extracting and quantifying the color composition in tourist photos,the study explores the color characteristics of different landscape elements and their color image in the minds of visitors.The results show that the colors of Langtou Village form a traditional Lingnan cultural color image of intertwined green bricks,dark tiles,and green shadows,with understated yet elegant hues.There are significant differences in the color distribution of various landscape elements.The analysis of color image reveals the potential of Langtou Village in art-based rural construction,providing guidance for its artistic development,revitalization,and enhancement.