《博物志》中的神话故事插画设计视觉转化研究

RESEARCH ON THE VISUAL TRANSFORMATION OF FAIRY STORY ILLUSTRATION DESIGN IN NATURAL HISTORY

通过对《博物志》神话故事中的文图转化研究,达到文化呈现形式拓广和文化价值应用再发展的目的。运用抽象、象征、拟人、元素嫁接等手段,将神话传说中的文字语义向视觉形态转化,探索一条适用于当代文化传播条件的图形图像创作方法。突破传统文化内容向视觉转化中单一的符号化手段,建立以图像溯源为基础的基本创作思维。提供一种新文创转化与传播思路。用插画的形式对《博物志》进行整合的文图转化,使插画之间既保持了单个故事的独立性,又能兼具大背景框架和故事条件。以此达到对文化呈现形式的拓展,发掘文化价值应用的再发展。

Through the research on the transformation of texts and maps in the mythical stories of the Natural History,the purpose of expanding the form of cultural presentation and redeveloping the application of cultural values is achieved.By means of abstraction,symbolism,personification,element grafting and other means,the text semantics in myths and legends are transformed into visual forms,and a graphic and image creation method suitable for the conditions of contemporary cultural transmission is explored.Break through the single symbolic means in the transformation of traditional cultural content to vision,and establish the basic creative thinking based on image tracing.Provide a new idea of cultural and creative transformation and dissemination.The integration of the text and picture transformation of the Natural History in the form of illustration not only maintains the independence of a single story,but also has the background framework and story conditions.So as to expand the form of cultural presentation and explore the redevelopment of the application of cultural value.