场景视角下国际消费中心城市发展路径分析

The Development Path of International Consumer Center Cities From the Perspective of Scenescapes

构建国际消费中心城市作为一种大城市发展的新战略在扩大消费、培育新动能、构建新发展格局中发挥着重要作用。从场景视角探索与构建国际消费中心城市发展路径,能够引导城市管理者和大众的关注重点从消费经济增长单一维度上升到城市生活品质提升的综合维度,从商务和文旅等少数部门的共识上升到更广泛、更普遍的城市认同。场景是舒适物组合,反映一个地方的文化消费与生活方式,也是一个地方生活品质的指示器。北京、上海、广州、重庆、天津等一线城市在场景建设上已经做出探索,其中,地标商圈潮购场景、特色街区雅集场景、社区邻里生活场景、公园生态游憩场景、体育健康脉动场景和文艺风尚品鉴场景六种场景,能够对打造城市消费优势产生显著的正向作用,并且这种作用会随着城市经济发展水平和人均可支配收入的增加进一步增强。着眼未来,我国大城市发展战略可把场景建设纳入到公共政策核心议程中,建立城市场景体系,通过场景营造,不断优化与完善城市功能,提升城市生活品质,构筑城市发展的持久优势与竞争力。国际消费中心城市的场景路径构建,不仅展现了场景作为一种新要素对于城市文化力的塑造作用,而且还为提升我国城市建设质量和不断满足人民群众日益增长的美好生活需要提供新思路。

As a new strategy for the development of big cities,to develop international consumer center cities plays an important role in expanding consumption,cultivating new growth drivers and fostering new development paradigm.Exploring and building the development path of center cities from the perspective of scenescapes will enable the elevation of focal point of urban managers and the public from the single dimension of consumption growth to the comprehensive dimension of improving the quality of urban life,and the advancement from the consensus of a few departments such as business,culture and tourism to a more extensive and widespread urban identity.The scene is a combination of amenities,a reflection of local culture,consumption habits and life styles,as well as an indicator of local life quality.Beijing,Shanghai,Guangzhou,Chongqing,Tianjin and other first-tier cities have piloted in scenes creation.Among them,the six scenarios of landmark fashion shopping districts,characteristic blocks of elegant gathering,community and neighborhood lives,ecological parks of recreation,dynamic sport and fitness,and art appreciation have a positive effect on creating advantages for urban consumption,and the effect will be further reinforced with the growth of urban economy and per capita disposable income.From a forward looking perspective,China's big cities can include"scenes creation"in the scope of public policy core agenda,and establish an urban scenes system to build up lasting advantages and competitiveness for urban development,through creating scenes to continuously optimize and improve urban functions and improve the quality of urban life.The scenes construction in the development path of international consumer center cities not only reveals the power of scenes as a new element in shaping urban culture,but also provides new thinking for improving the quality of urban construction and constantly meeting the people's growing demands for a better life.