当代中国地域文学英译出版的瓶颈与出路——以江苏文学为例

Bottlenecks and Solutions to English Publication of Contemporary Chinese Regional Literature——A Case Study of Jiangsu Literature

当代江苏文学是中国文学版图中蔚为可观的一部分,其英译出版是推动当代中国地域文学“走出去”、提升我国文化软实力的重要渠道。以21位当代江苏代表作家为例,从国内出版与国外出版两个维度耙梳相关作品的英译出版现状,并依托亚马逊图书平台与Factiva全球多语种新闻数据库,缕析普通读者和专业读者群体的反馈实情。研究发现,在国内外出版机构合力下,当代江苏文学英译出版数量众多、规模可观,但存在本土出版力量式微、译作推广方式受限、国际传播效能不足诸类问题。文学作品的英译出版与国际传播并非朝夕之功,通过增强自主出版意识、加大本土出版力度,并联通海外优秀出版机构与意见领袖提升出版质量与宣传效能,可以助力当代中国地域文学英译出版渐入佳境,反哺文化强国事业。

English publication of Jiangsu contemporary literary works,an indispensable part of Chinese literature,plays a crucial role in promoting contemporary Chinese regional literature"going abroad"and enhancing China's cultural soft power.With 21 representative contemporary Jiangsu writers,the English publication of relevant works sponsored by domestic translation programs and overseas publishing houses is combed respectively,and the readers'reviews both from general readers and professional readers on the translations were analyzed,drawing on the data from Amazon.com and Factiva.com.It is found that under the sponsorship of various translation programs,a great number of Jiangsu contemporary literary works have been brought to the Anglophone world,while the translations have been underwhelming in terms of waning publishing forces,limited promotion and insufficient international dissemination.Hence,it is concluded that the approaches such as increasing efforts in local publishing,heightening awareness of international communication,deepening collaboration with high-quality overseas publishing houses,taking advantages of key opinion leaders,are of great importance in enhancing the quality of translated works and refining publication mechanism.Accordingly,these efforts can make a difference to overseas publishing of contemporary regional literary works,ultimately supporting the overseas promotion of Chinese contemporary literature.