泉州乡村文旅业振兴发展研究

Research on the Revitalization and Development of Rural Cultural Tourism Industry in Quanzhou

实施乡村文旅发展是实现乡村振兴战略的重要途径和强力抓手。当前,泉州在乡村文旅发展中,面临发展理念固化、乡村“空心化”、乡村空间资源利用较低、乡村文化推广乏力、文旅区域互补较弱等问题,影响了推进成效。针对这些问题,根据文旅产业构成要素和影响因素,从“价值导向、产品供给和运行机制”等核心方面分析,探索泉州乡村文旅业振兴新途径,提出相应优化思路和对策建议,为区域乡村文旅业发展提供决策参考。

Developing rural cultural tourism is crucial for realizing the strategy of rural revitalization.Currently,the implementation of rural cultural tourism development in Quanzhou faces several challenges,including shifting development paradigms,rural depopulation effects,resource utilization,promotion of rural culture,and regional synergies in cultural tourism.This paper explores innovative approaches and strategies to enhance the revitalization of rural cultural tourism in Quanzhou,focusing on key aspects such as"value orientation,product supply,and operational mechanisms".By addressing these issues,it aims to provide valuable insights for the advancement of the regional rural tourism industry.