互联网平台企业滥用市场支配地位的认定与规制

Identification and Regulation of Internet Platform Enterprises Abusing Market Dominance

数字平台现已成为互联网经济发展的重要基础,互联网平台所具有的潜在动力不仅拓宽了社会公众的消费渠道,也带动了平台企业的转型升级。因互联网平台企业自身的免费定价模式、动态竞争以及网络外部性特征区别于传统企业经济,进而出现了平台反垄断现象。互联网平台企业的属性构造、相关市场和行为类型都对滥用市场支配地位的认定有所影响。因此应遵循回应型规制方式,对互联网平台企业实施分类监管,不断完善认定思路,精准规制滥用行为,从而保障互联网平台企业的平稳运行。

Digital platform has become an important foundation for the development of the internet economy.The potential power of internet platform not only broadens the consumption channels of the public,but also drives the transformation and upgrading of platform enterprises.Because the free pricing model,dynamic competition and network externalities of internet platform enterprises differ from the traditional enterprise economy,the platform anti-monopoly phenomenon appears.The attribute construction of internet platform enterprises,the identification of relevant markets and market dominance all have an impact on the identification of abusing market dominance.Therefore,we should follow the responsive regulatory approach,implement classified supervision on internet platform enterprises,constantly improve the identification ideas,and accurately regulate abusive behaviors,so as to ensure the smooth operation of internet platform enterprises.