油田企业基层舆情管控工作的探讨

Exploring Primary-Level Public Opinion Control in Oilfield Enterprises

基层舆情具有多发性、突然性等特点,极易成为公众负面情绪的“受力点”和“爆发处”。对此,油田企业解决该问题的主要对策如下:一要坚持正确导向,加强意识形态建设能力;二要强化责任担当,提高应对舆情防范能力;三要突出问题导向,强化舆情过程管控能力;四要坚持标本兼治,提升处理舆情执行能力。

Public opinion at the primary level exhibits a diverse and often abrupt nature,making it easily become the“stress point”and“outbreak point”of public negative emotions.In response to this,the main strategies for oilfield enterprises to solve this issue are as follows:first,adhere to the correct guidance and strengthen the ability of ideological and political building;second,strengthen responsibility and enhance the ability to prevent public opinion;third,highlight problem orientation and strengthen the ability of public opinion process control;fourth,adhere to a balanced approach of addressing symptoms while also pursuing long-term solutions and improve the ability to handle public opinion.