大河村彩陶图纹符号重构设计方法探究

Research on Design Method of Reconstructing Pattern Symbol of Dahe Village Painted Pottery

图纹符号带有鲜明的特点,给人带来更直观、更立体的感受;在视觉传播中可通过它大量减少人们的语言障碍。本文对大河村仰韶时期彩陶图纹符号的单体元素、复合元素、色彩元素这三方面进行了深入的解构与分析,通过对其造型的提取、语义的凝练、色彩面积占比的分析,挖掘其蕴藏的符号性、精神性、象征性等特征,进而探究了其图纹符号的重构设计路径以及在包装设计中的应用。

Pattern symbol with distinct characteristics,it brings people more intuitive,more three-dimensional feeling.It can greatly reduce people’s language barrier in visual communication.This paper deeply deconstructs and analyzes the three aspects of monomer elements,compound elements and color elements of the pattern symbols of Dahe Village painted pottery in Yangshao period.Through the extraction of its shape,the condensation of semantics and the analysis of the proportion of color area,it excavates its symbolic,spiritual and symbolic characteristics.Then,the reconfiguration design path of its pattern symbol and its application in packaging design are discussed.