基于梅山文化的空间艺术特色在乡土食品包装设计中的应用策略

The application design strategy of spatial art features based on Meishan culture in local food packaging design

针对湖南古梅山地区乡土食品包装设计现状,从梅山文化的空间艺术中提炼出造型结构特征、装饰元素特征、色彩特征、文化特征,将其解构赋予于乡土食品包装设计中,探索将梅山文化中蕴含的空间艺术精髓与乡土食品包装融合的设计思路与策略,提升食品附加值,展现地域特征,提升文化内涵,促进民族文化的传承与乡土食品包装的融合创新。

In response to the current situation of packaging design for local food,this study extracts structural features,decorative element features,color features,and cultural features from spatial art based on Meishan culture,and deconstructs them into local food packaging design.It explores the design ideas and strategies of integrating the spatial artistic essence contained in Meishan culture with local food packaging,enhancing food-added value,showcasing regional characteristics,enhancing cultural connotations,assisting local economic development and cultural dissemination,promoting the inheritance of ethnic culture,and innovating local food packaging.