“标准+认证”模式在“辽宁优品”品牌建设中的应用

Application of"Standards+Certification"Model in Brand Building of"Liaoning Superior Product"

本文介绍了“标准+认证”模式在“辽宁优品”品牌建设中的应用。阐明通过标准制定、认证实施和品牌推广,“辽宁优品”成功树立了一个高质量、可信赖的品牌形象。

This article introduces the application of the"standard+certification"model in the brand construction of"Liaoning Superior Products".It is clarified that through standard formulation,certification implementation and brand promotion,"Liaoning Superior Products"has successfully established a high-quality and trustworthy brand image.