基于金融视角的服装设计市场动态与发展趋势分析

Analysis of market dynamics and development trend of fashion design from a financial perspective

随着经济全球化的不断加深,金融市场的波动、利率的变化、原材料成本及全球投资趋势等都会直接或间接地影响着服装行业的市场动态和发展趋势,还会影响到服装企业的投资决策、产品定价以及市场扩展计划。因此,有必要结合金融视角,采用聚类分析法细分服装设计的市场,以进一步了解消费者的需求,掌握服装设计的市场动态和发展趋势。

With the deepening of economic globalization,fluctuations in the financial market,changes in interest rates,raw material costs and global investment trends will directly or indirectly affect the market dynamics and development trends of the garment industry,and will also affect the investment decisions,product pricing and market expansion plans of garment enterprises.Therefore,it is necessary to combine the financial perspective and use cluster analysis to subdivide the market of fashion design,so as to further understand the needs of consumers,master the market dynamics and development trend of fashion design.