共生视角下企业数字化转型研究——以H公司汽车事业部数字化转型为例

Research on digital transformation of enterprises from a symbiosis perspective——Taking the digital transformation of H company’s automotive division as an example

基于企业共生理论、企业数字化转型理论的最新发展,结合H公司自身数字化转型的经历与成果,文章研究探讨了生态型企业与其他企业数字化转型的过程,分别是生态型企业自身数字化转型的先行实践、生态型企业开展以客户为中心的生态共建、其他企业依附生态系统开展数字化转型的过程,再以H公司汽车事业部数字化转型的实践说明上述数字化转型的过程.

Based on the latest development of enterprise symbiosis theory and enterprise digital transformation theory,combined with H company’s own digital transformation experience and achievements,this article studies and explores the process of digital transformation between ecological enterprises and other enterprises,including the preliminary practice of ecological enterprise’s own digital transformation,customer centered ecological co construction by ecological enterprises,and the process of digital transformation by other enterprises relying on the ecosystem,further illustrate the process of digital transformation through the practice of digital transformation in the automotive division of H company.