提升江西省电动汽车产业市场推广质量的策略

Strategies for Improving the Market Promotion Quality of Electric Vehicle Industry in Jiangxi Province

推广电动汽车产业发展是实现汽车产业可持续发展的重要途径之一。当前江西省电动汽车产业存在着核心技术创新能力不足、配套基础设施建设不足、自有品牌认可度不强、本地专业人才培养数量和质量不足等问题。在分析现状的基础上,提出了内聚产业链价值、强化产品属性差异化、创新分销网络和加强人才培养体系建设等措施,以期实现江西省电动汽车产业质量的提升。

Promoting the development of the electric vehicle industry is one of the important ways to achieve sustainable development of the automotive industry.At present,the electric vehicle industry in Jiangxi Province faces challenges,including insufficient core technology innovation capabilities,inadequate supporting infrastructure,weak recognition of its own brand,and insufficient quantity and quality of local professional talent training.Based on the analysis of the current situation,this paper proposes measures such as enhancing the value of the industry chain,strengthening product attribute differentiation,innovating distribution networks,and strengthening the construction of talent training systems to improve the quality of the electric vehicle industry in Jiangxi Province.