数字资本主义“隐秘叙事”的历史唯物主义批判

A Historical Materialist Critique of the“Hidden Narrative”of Digital Capitalism

数字资本主义将数字技术充分应用于资本增长的全过程,使数字技术偏离了表征人本质力量的轨道,以隐秘叙事的方式维护资本的运行逻辑、拱卫资本的政治本质、助力资本的增殖。洞见数字资本主义如何以资本的逻辑“绑架”数字技术,使其成为重组生产、转移价值、隐藏劳动的工具,服务于资本增殖的逻辑,是今天数字资本主义批判的重要问题。数字资本主义逻辑中科技的进步与文明的昌明服膺于数字资本的控制特性、剥削属性与政治本性,产生了数字时代劳动的“自由的不自由”“创新的非创新”“个性化的非个性化”等重要的社会和存在难题。数字资本主义遵循资本特有的逻辑,创新了资本增殖的模式、价值转移的方式和生命定制的形式,以高度发达的科学技术掩盖了隐藏于数字文明后的资本逻辑对劳动的全新强制、对价值的隐蔽转移、对个体的生命规训。因此,面对数字时代数字技术驱动资本增殖的事实,只有以历史唯物主义剖析数字资本主义的隐秘逻辑,才有可能使数字技术成为促进人自由全面发展的现实力量。

Digital capitalism fully applies digital technology to the entire process of capital growth,causing digital technology to deviate from the track of representing the essential power of human beings.Instead,it uses hidden narratives to maintain the operating logic of capital,defend the political essence of capital,and promote the proliferation of capital.Insights into how digital capitalism“kidnaps”dig-ital technology with the logic of capital,turning it into a tool to reorganize production,transfer value,hide labor,and serve the logic of capital proliferation,are important issues in today's critique of digital capitalism.The progress of science and technology and the prosperity of civilization in the logic of dig-ital capitalism are subject to the control characteristics,exploitative attributes and political nature of digital capital,it has given rise to important social and existential problems such as“the freedom of be-ing unfree”,“the innovative of being non-innovative”,and“the personalized of being non-personal-ized”of labor in the digital age.Digital capitalism follows the unique logic of capital and innovates the model of capital proliferation,value transfer and life customization,which uses highly developed sci-ence and technology to cover up the hidden capital logic behind digital civilization on the new coercion of labor,the hidden transfer of value,and the life discipline of individuals.Therefore,in the face of the fact that digital technology drives the proliferation of capital in the digital age,only by analyzing the hidden logic of digital capitalism with historical materialism can digital technology become a realistic force that promotes the free and comprehensive development of human beings.