张善子、张大千昆仲与《美术生活》杂志研究

A Study of ZHANG Shanzi and ZHANG Daqian,and Art Life

张善子、张大千昆仲的艺术在20世纪30年代受到多方关注。其中《美术生活》杂志的关注度与发表记录相对比较集中。《美术生活》在四十一期的办刊历史中,先后有近二十期刊登了与张氏昆仲相关的内容,包括个人作品、人物介绍、大风堂藏品、图片报道等。其传播量超过了《良友画报》《北洋海报》等专业报刊,形成了在公共传播领域对于张氏昆仲的最大传播力度。这是近现代美术家艺术传播的一个重要个案。《美术生活》对张氏昆仲艺术的传播体现了特有的文化生态关系。这不仅反映了《美术生活》对优秀国画家艺术的推崇,而且反映了张氏昆仲宣传意识的提高。他们积极主动借用大众媒体,通过《美术生活》提高了艺术影响力,扩大了作品宣传范围。

The art of ZHANG Shanzi and ZHANG Daqian,the two brothers,received vast attention in the 1930s.And the attention to them and publication of their works in the magazine Art Life,were relatively intensive.Out of its forty-one issue publication history,nearly twenty issues had the content related to the brothers.It included their personal works,artist introductions,collections from the Dafeng Tang,and image reports.Its dissemination surpassed that of professional journals such as Liangyou Huabao and Beiyang Haibao.Hence the widest communication related to them was realized in the public.This stands as an important case of modern art dissemination by artists.The artistic dissemination of the ZHANG brothers in Art Life reflects a unique cultural ecosystem.This not only demonstrated the magazine’s admiration for outstanding traditional Chinese painters but also illustrated the heightened promotional awareness of the ZHANG brothers.They actively utilized mass media,enhancing their artistic influence through this magazine.As a result,their work reached more audience.