摘要
提升高校主流意识形态话语权,是确保高校社会主义办学方向和育人方向的基础和保障。目前,在经济全球化、文化多样化、社会信息化深入发展的时代,高校主流意识形态遭遇了话语主题的虚化、话语传播载体的僵化、话语环境的复杂化、话语影响力的淡化的挑战。高校提升主流意识形态话语权的有效路径:建立一项机制,构建两种模式,遵循三个层次,用好四个平台。
Enhancing the discourse power of the mainstream ideology in colleges and universities is the basis and guarantee to ensure the socialist orientation in running schools and educating students in colleges and universities.At present,in the era of in-depth development of economic globalization,cultural diversification and social informatization,the mainstream ideology in colleges and universities has encountered challenges such as the virtualization of discourse themes,the rigidity of discourse communication carriers,the complexity of the discourse environment,and the dilution of discourse influence.Colleges and universities urgently need to explore effective paths to enhance the discourse power of the mainstream ideology;establish one mechanism,construct two models,follow three levels,and make good use of four platforms.
作者
张新刚
Zhang Xingang(Teaching Affairs Office,Shandong Huayu University of Technology)
基金
2019年山东省社会科学规划研究项目“民办高校习近平新时代中国特色社会主义思想‘五进四融合’传播路径研究”(19CPYJ63)。
关键词
高校
主流意识形态
话语权
Colleges and universities
Mainstream ideology
Discourse power