融合媒体视域下广播电视台技术系统升级措施

Measures of the Upgrading of Radio and Television Station Technology System from the Perspective of Integrated Media

在信息化、数字化的时代背景下,媒体形态正在发生深刻变革,网络技术全面发展,新媒体形态层出不穷,传统媒体面临着前所未有的挑战。广播电视台作为传统媒体的代表,需要在新旧媒体融合的大背景下进行技术系统升级,以适应时代需求。基于此,对融合媒体视域下广播电视台技术系统的升级进行深入研究,并结合实践经验总结升级措施。

Under the background of informationization and digitalization,media forms are undergoing profound changes,network technology is developing comprehensively,new media forms are emerging endlessly,and traditional media are facing unprecedented challenges.As the representative of traditional media,radio and television stations need to upgrade their technology system under the background of the integration of new and old media to meet the needs of the times.Based on this,the paper conducts an in-depth study on the upgrading of the technical system of radio and television station under the vision of converged media,and summarizes the upgrading measures combined with practical experience.