民宿与地方文化的共生关系与融合模式研究——基于民宿经营者视角

Study on Symbiotic Relationship and Fusion Mode between Homestays Design and Local Culture-Based on the Perspective of Operators

与地方特色文化深度互动、相融相促,是民宿顺应市场发展的选择。文章以生态学中的“共生理论”为基础,本研究基于四个典型民宿,通过扎根质性研究,对民宿经营者投资动、民宿与地方文化之间的共生关系展开多案例研究。发现四种融合模式:被动的功能型浅层融合、被动的情怀型浅层融合、主动分享型深层融合、文化共建型深层融合。

Deep interaction and integration with local characteristics and culture is the choice of homestay to adapt to market development.Based on the"symbiosis theory",this study is based on four typical homestays and conducts a multi-case study on the investment motivation of homestays and the symbiosis relationship between homestays and local culture.Four fusion modes were found:passive functional shallow fusion,passive emotional shallow fusion,active sharing deep fusion,and cultural co-construction deep fusion.