基于深度体验的平遥古城非遗研学产品开发研究

Research on the Development of Intangible Cultural Heritage Research Learning Products in Pingyao Ancient City Based on In-depth Experience

深度体验是非遗研学产品开发的核心原则。平遥古城非遗研学产品在研学方式上存在着以参观取代研究和体验互动深度不够等问题,表现出模式化和浅层次化倾向。从非遗研学产品深度体验的类型化原则、参与性原则、审美性原则和践悟性原则出发,平遥古城研学产品的开发,应从非遗的不同类型出发设计非遗研学产品型谱,即静态博物馆体验化展示研学产品、动态参与体验型研学产品和传统技艺体验型研学产品,并有针对性地设计深度体验,强化研学者的参与性、娱乐性和审美性,从而实现平遥古城非遗研学产品开发的进一步优化。

In-depth experience is the core principle of the development of intangible cultural heritage research and study products.There are problems such as replacing research with visiting and insufficient depth of interaction in the research and study methods of intangible cultural heritage research and study products in Pingyao Ancient City,showing tendencies of stereotyped and shallow levels.Starting from the typological principles,participatory principles,aesthetic principles,and practical understanding principles of in-depth experience of intangible cultural heritage research and study products,the development of research and study products in Pingyao Ancient City should design a product spectrum of intangible cultural heritage research and study products based on different types of intangible cultural heritage,that is,static museum experience display research and study products,dynamic participation experience research and study products,and traditional skill experience research and study products,and design indepth experiences for them specifically to strengthen the participation,entertainment,and aesthetics of researchers,so as to achieve further optimization of the development of intangible cultural heritage research and study products in Pingyao Ancient City.