毛泽东“行动宣传”思想及其现实意义

Mao Zedong's Thought of"Action Propaganda"and Its Practical Significance

毛泽东“行动宣传”思想创造性地继承和发展了马克思主义新闻观,蕴含着宝贵的中国智慧,体现了中国作风、中国气派。毛泽东是“行动宣传”思想的倡导者和行动者,用自己的实际行动向世人展示了中国共产党人的光辉形象。文章通过综合分析古今中外的文献资料研究发现,毛泽东“行动宣传”思想不仅是经典的政治传播思想,更是历久弥新的治国理政方略。进入新时代,毛泽东“行动宣传”思想对加强马克思主义意识形态领域内的引导、增强国际舆论话语权、坚定文化自信、加强党风廉政建设等具有重大意义,有利于进一步讲好中国故事、凝聚全社会统一意志和力量,对以实际行动弘扬主旋律、传播正能量,增强实现中国梦的精神力量具有重要启示。

Mao Zedong's thought of"action propaganda"creatively inherits and develops the Marxist concept of journalism,contains valuable Chinese wisdom,and embodies the Chinese manner.Mao Zedong was the advocate and actor of the theory of"action propaganda",and showed the glorious image of the Chinese Communist Party to the world with his own practical actions.Through comprehensive analysis of ancient and modern Chinese and foreign literature,the article finds that Mao Zedong's thought of"action propaganda"is not only a classic political communication thought,but also a time-honored strategy for governing the country.Entering the new era,Mao Zedong's thought of"action propaganda"is of great significance in strengthening the guidance in the field of Marxist ideology,enhancing the right to speak in the international public opinion,firming up the cultural self-confidence,and strengthening the Party conduct and clean government,etc.,which is conducive to further telling the story of China,gathering the unity of the whole society's will and strength,and promoting the main theme,spreading positive energy,and enhancing the realization of China's prosperity and prosperity through practical actions.It is an important revelation to spread positive energy and enhance the spiritual power to realize the Chinese dream.