非物质文化遗产红色资源融入课程思政的实践进路:解码、传播与创新

Practical Approaches to Integrating Red Resources of Intangible Cultural Heritage into Ideological and Political Education in the Curriculum:Decoding,Communication and Innovation

中国非物质文化遗产来源于实践,蕴藏着集体创造力、文化传统与价值观。挖掘整理非遗项目中的红色资源,萃取其思政元素,围绕课程思政中价值引领、文化传播和身份认同三大需求,用编码解码、互动仪式链、参与式文化等传播学理论分析其传受特性,可辨明非遗红色资源的媒介特征,更深入地解析其融入课程思政的实践进路,以红色符码激发高校学生的情感共振。社交媒体时代非遗红色资源融入课程思政,须顺应数字媒体技术发展趋势,应主动提升教师的思想政治、创新思维、科研育人、社交媒介素养,增强师生参与性、课堂数字化、资源共享性,打造探究式、互动式、数据式三位一体的高校课程思政“参与式文化”新模式。

Chinese intangible cultural heritage originates from practice and contains collective creativity,cultural traditions and values.We excavate and organize the red resources in the intangible cultural heritage projects,extract their ideological elements,focus on the three major needs of value leadership,cultural communication and identity in the ideological and political education in the curriculum,analyze their transmission and reception characteristics with the communication theories such as coding and decoding,interactive ritual chain,participatory culture,etc.,with the aim to recognize the media characteristics of the red resources of intangible cultural heritage,and analyze the practical way of their integration into the course ideology in a more in-depth way.In doing so,it is conducive to stimulate the emotional resonance of college students with the red symbols.The red symbol can inspire the emotional resonance of college students.In an era of social media,the integration of non-heritage red resources into curriculum should conform to the development trend of digital media technology,and should take an active initiative to improve the teachers’ideological and political level,innovative thinking,scientific research and education,and social media literacy,to enhance the participation of teachers and students,teaching digitization,and resource sharing,with the purpose of creating a“participatory culture”new mode of university curriculum ideology and politics with the three elements of inquiry,interaction and data.