化错为美——论书籍设计中的视错觉效应

Turning Mistakes into Beauty——on the Optical Illusion Effect in Book Design

目的视错觉是近年来比较热门的艺术理念。利用人体的感官错觉进行设计,能够制造较强的视觉冲击和记忆点。将视错觉应用在书籍设计中,对实体书籍的发展具有积极意义。方法本文通过案例分析法,探讨视错觉在书籍设计中的应用。结果分析镂空、折叠、镜像、动势四种视错觉设计应用方式,并总结此类设计对人产生的生理及心理效应。结论运用视错觉效应能够提高书籍的趣味性,推动书籍设计的创新和发展。

Objective Optical illusion is a popular art concept in recent years.The use of human sensory illusion design,can create strong visual impact and memory points.The application of optical illusion in book design is of positive significance to the development of physical books.Methods This paper discusses the application of optical illusion in book design through case analysis.Results The application of four optical illusion designs,namely hollowing,folding,mirroring and electromotive force,was analyzed,and the physiological and psychological effects of these designs on human were summarized.Conclusion Using optical illusion effect can improve the interest of books and promote the innovation and development of book design.