摘要
在我国直播卫星业务面临宽带普及和新兴媒体竞争的背景下,本文通过系统分析,探讨了直播卫星系统特点、发展现状和面临的挑战,同时深入分析了卫星互联网的技术特点和发展趋势,从内容整合、用户群体拓展和接收终端技术革新角度提出了直播卫星与卫星互联网融合发展的可行性,通过融合发展可以补齐卫星单向网络的短板,实现直播卫星业务转型升级,有助于推动直播卫星产业高质量发展。
Against the backdrop of the widespread adoption of broadband and competition from emerging media in China's live satellite business,this paper conducts a systematic analysis to explore the characteristics,current status,and challenges of the live satellite system.It also delves into the technical features and development trends of satellite internet technology.From the perspectives of content integration,user group expansion,and technical innovation in receiving terminals,the paper proposes the feasibility of the integrated development of live satellite and satellite internet.Integrated development can compensate for the shortcomings of satellite one-way networks,achieve the transformation and upgrading of the live satellite business,and contribute to the high-quality development of the live satellite industry.
作者
张新强
Zhang Xinqiang(Administrator Center for the DTH Service in China,NRTA,Beijing 100866,China)
出处
《广播与电视技术》
2024年第8期124-127,共4页
Radio & TV Broadcast Engineering
关键词
直播卫星
卫星互联网
融合发展
Live broadcasting satellite
Satellite internet
Integrative development