数字经济时代跨境电商课程多维时空混合式教学探索

Exploring“Multi-Dimensional Space-Time”Hybrid Teaching in Cross-Border E-Commerce Course in the Digital Economy Era

数字经济时代,跨境电商已处在向商务智能化急速转型阶段,对数字经济应用型人才需求大大提升,跨境电商课程改革势在必行。以安徽省级跨境电商示范课为例,对照新文科建设及“金课”标准,创设“理论(双语)+实践(大数据运营)+课赛融合”的多维时空混合式教学模式,以期能使学生跨境电商语言能力、大数据分析能力、跨境电商运营能力等各方面得到提升,实现跨境电商高级复合型人才的培养。

In the era of digital economy,and cross-border e-commerce is in the stage of rapid transformation to business intelligence.The demand for applied talents in digital economy has greatly increased,and the reform of cross-border e-commerce course is inevitable.This paper takes the Anhui provincial“cross-border e-commerce”demonstration course as an example,and creates a“multidimensional space-time”hybrid teaching mode of theory(bilingual)+practice(big data operation)+course competition integration"based on the“new liberal arts”construction and the“Gold Course”standard with a view to enhancing students'cross-border e-commerce language ability,big data analysis ability and cross-border e-commerce operation ability,and realizing the cultivation of advanced composite talents in cross-border e-commerce.