智媒时代高校意识形态安全风险及治理路径

Ideological security risks and governance paths in colleges and universities in the era of intelligent media

随着大数据、人工智能、算法等技术的不断发展,以智能化媒体为主导的智媒时代已经悄然来临。智能媒体正在逐步渗透到人类生活的各个层面。在享受技术为人们带来福利的同时,也应时刻警惕其所带来的新风险,尤其是在意识形态安全领域上的风险。大学生是中国智能媒体用户的重要组成部分,维护大学生群体的意识形态安全是高校意识形态安全工作的重中之重。文章梳理了智媒时代高校意识形态面临的安全风险:媒体智能化造成高校网络舆情防控困局;算法操纵引发社会主流价值认同解构;媒介依赖致使大学生陷入主体性消解危机等挑战。同时提出了治理路径:加强阵地建设,掌握前沿技术;培育算法素养,强化认知模式;传播主流声音,着力思想引领。

With the continuous development of big data,artificial intelligence,algorithms and other technologies,the era of intelligent media dominated by intelligent media has quietly arrived.In⁃telligent media is gradually infiltrating into all levels of human life.While enjoying the benefits brought by technology,we should always be alert to the new risks it brings,especially in the field of ideologi⁃cal security.College students are important components of smart media users in China,and maintain⁃ing the ideological security of college students is the top priority of ideological security work in col⁃leges and universities.This paper combs the security risks faced by the ideology of colleges and univer⁃sities in the era of intelligent media.For example,the intelligent media has caused the dilemma of pre⁃vention and control of online public opinion in colleges and universities;Algorithm manipulation leads to the deconstruction of social mainstream value identity;Media dependence has caused college stu⁃dents to fall into the challenges of subjective resolution crisis.At the same time,the governance path is put forward,including strengthening position construction and mastering cutting-edge technology,cultivating algorithm literacy and strengthening cognitive model,and spreading the mainstream voice and focusing on ideological guidance.