制造企业数字化转型推动“地瓜经济”发展的资源配置

Research on Utilizing Digital Transformation of Manufacturing Enterprises to Promote Resource Allocation for the Development of“Sweet Potato Economy”

为探索制造企业数字化转型助力“地瓜经济”行稳致远可能,以温州制造企业为研究对象,基于资源编排观挖掘制造企业数字化转型的内外部资源。分析发现,数字基础设施、数字人才、企业资金等内部资源能保障制造企业数字化转型,但对于资源相对缺乏的企业来说,挖掘外部资源并明确利用方式也是必要条件。区分“资源-压力”两维度下推动温州制造企业数字化转型的四种情景,并分别给出合理的资源配置方案,有利于用最少的资源耗费,获得最大的“地瓜经济”效益。

To explore the possibility of digital transformation of manufacturing enterprises and help the steady development of“Sweet Potato Economy”,this paper took Wenzhou manufacturing enterprises as its research object,by unlocking the internal and external resources of digital transformation of manufacturing enterprises based on resource orchestration view.The analysis revealed that resources such as digital infrastructure,digital talent,and corporate funds were essential for digital transformation of manufacturing enterprises,whereas,for resource-constrained enterprises in Wenzhou,identifying external resources and the utilization was also a necessary condition.Therefore,this paper examined four scenarios of digital transformation of manufacturing enterprises in Wenzhou in two aspects,aka,resource and pressure.It also proposed suitable resource allocation plans to maximize the benefits of“Sweet Potato Economy”with minimum resource consumption.