融媒体时代加强高职院校宣传思想教育工作路径探究

Research on the Ways to Strengthen the Propaganda and Ideological Education in Higher Vocational Colleges in the Age of Convergence Media

融媒体时代如何更好地做好宣传思想教育工作,正确地引导学生的思想和行为,形成健康的意识形态,成为高职院校普遍重视的问题。通过对融媒体时代高职院校宣传思想工作现状分析,从加强媒体深度融合,加强传播机制创新、加强工作队伍建设等方面探索高职院校宣传思想工作提升路径。

In the age of convergence media,how to do a better job of propaganda and ideological education,guide correctly students'thinking and behavior,form a healthy ideology,has become a matter of general importance to higher vocational colleges.Through the analysis of the present situation of propaganda and ideological work in higher vocational colleges in the age of convergence media,this paper discusses how to strengthen the deep integration of media,strengthen the innovation of the communication mechanism,strengthen the construction of the work team,and so on,to explore the ways to improve the propaganda and ideological work in higher vocational colleges.