摘要
近年来,融媒体发展态势良好,已对我国文创产业产生多元影响。本文基于产用一体化视角,分析产用一体化概念与优势,探究我国融媒体发展现状,深层挖掘融媒体动漫文创产品潜藏问题,结合产用一体化理念应用针对性提出融媒体动漫文创产品设计创新策略。
In recent years,the development trend of a media is good,which has exerted diversified influence on China's cultural and creative industry.Based on the perspective of integration of industry and use,this paper analyzes the concept and advantages of integration of industry and use,explores the development status of financial media in China,deeply excavates the hidden problems of financial media animation cultural and creative products,and puts forward the innovative design strategy of financial media animation cultural and creative products combined with the targeted application of the concept of integration of industry and use.
作者
赖德川
LAI Dechuan(Quanzhou Vocational College of Light Industry,Quanzhou 362200,China)
出处
《鞋类工艺与设计》
2024年第17期12-14,共3页
SHOES TECHNOLOGY AND DESIGN
基金
福建省网络安全与教育信息化高校工程研究中心2022年课题《信息化视域下高职院校融媒专业教学改革产用一体化应用研究》(课题编号:FJNU-JWC0009)。
关键词
产用一体化
融媒体
动漫文创产品
产品设计
integration of production and use
financial media
animation,cultural and creative products
product design