摘要
AIGC技术和传统的设计方式相比,有着自动化、创新性等众多优势,将其引入视觉传达设计中,可拓宽设计路径,创新创作方式,大幅提升创作效率,其应用价值毋庸置疑。但从AIGC技术在视觉传达设计的应用现状来看,还存在不少问题,为确保技术的价值可充分展现出来,后续还需要不断地探索与实践。本文通过对AIGC技术在视觉传达设计中的应用价值进行探究,指出AIGC技术在视觉传达设计中应用面临的挑战,提出AIGC技术在视觉传达设计中的应用策略。
Compared with traditional design methods,AIGC technology has many advantages such as automation and innovation.Introduce it into visual communication design can promote the broadening of design path,the innovation of creation methods,greatly improve the creation efficiency,and its application value is beyond doubt.However,from the perspective of the application status of AIGC technology in visual communication design,there are still many problems.In order to ensure that the value of technology can be fully demonstrated,continuous exploration and practice are needed in the future.This paper explores the application value of AIGC technology in visual communication design,points out the challenges facing the application of AIGC technology in visual communication design,and puts forward the application strategy of AIGC technology in visual communication design.
作者
王少桢
WANG Shaozhen(School of Modern Media Arts,Modern Academy,Northwest University,Xi'an 710130,China)
出处
《鞋类工艺与设计》
2024年第17期39-41,共3页
SHOES TECHNOLOGY AND DESIGN
关键词
AIGC技术
视觉传达设计
辅助创作
aigc technology
visual communication design
auxiliary creation