体育竞争情报需求关联分析——基于竞技游泳的实证研究

Correlation Analysis of Competitive Intelligence Demand in Sports——An Empirical Investigation into Competitive Swimming

目的:揭示我国竞技游泳运动的竞争情报(Competitive Intelligence, CI)需求特征及内在关联,实现体育信息科技赋能体育强国建设、助力中国竞技游泳发展目标。方法:采用文献资料法、问卷调查法、形式概念法、数理统计法等研究方法,基于278名不同职业岗位、工作年限和角色级别的竞技游泳从业人员的实证数据,使用形式概念法构建竞技游泳CI需求概念格,并提取对应的关联规则分析体育CI需求。结果:(1)对手近年的参赛表现及成绩变化情报、赛事规格与日程情报、游泳竞赛规则变化情报是我国所有游泳队最为急迫、最稳定的CI需求;(2)高级人员、中级人员和初级人员的体育CI需求相对集中,8项为共同需求,不同职业岗位、工作年限的运动队人员的体育CI需求差异明显;(3)大部分游泳队没有专门、稳定的体育CI服务渠道,因此加剧对互联网渠道获取信息的依赖,此外,游泳运动队也更加重视“过程分析报告+结论”的体育CI服务形式。建议:本文的调查对象只局限于竞技游泳的从业人员,未来可以扩大至其他运动项目队伍,最终建立国家体育CI服务体系,奠定体育CI竞争优势。

OBJECTIVE:This study aims to elucidate the characteristics and internal associations of Competitive Intelligence(CI)demand in competitive swimming in China.The goal is to leverage sports information technology to empower the development of a sports power and to support the advancement of competitive swimming in China.METHODS:Literature research method,questionnaire surveys,and mathematical statistics were employed.Using empirical data from 278 professionals in compettive swimming with diverse positions,work experience,and role levels,formal concept analysis was utilized to construct the conceptual framework of CI demand in competitive swimming.Corresponding association rules were then extracted to analyze the demand for sports CI.RESULTS:(1)Inteligence regarding opponents'performance and result changes in recent years,event specifications and schedules,and alterations in swimming competition rules are the most urgent and consistent CI demands for all swimming teams in China.(2)The demand for sports CI is relatively concentrated among senior,intermediate,and junior personnel,with 8 common demands.Significant differences in sports CI demand exist among individuals in different professional positions and work experience within sports teams.(3)Most swimming teams lack specialized and stable channels for sports CI services,leading to increased reliance on internet channels for information.Additionally,swimming teams prioritize the form of sports CI services in"process analysis reports+conclusions."SUGGESTIONS:This study's scope was limited to professionals in competitive swimming,and future research could expand to include teams of other sports.Ultimately,establishing a national sports CI service system could lay the groundwork for a competitive advantage in sports CI.